In this episode, Shawn sits down with Keaton Walker, a fellow agency owner, to explore the paradox of scaling by doing the things that don’t traditionally scale. Keaton shares how focusing on personalized, high-touch strategies—like one-on-one client communication and hands-on service delivery—has helped him build stronger relationships, improve client retention, and ultimately, scale his agency faster.
Keaton discusses how GoHighLevel plays a crucial role in automating the backend, allowing more time for the unscalable tasks that make a big impact. If you’re looking to find the balance between automation and personal touch, Keaton’s insights provide a refreshing approach to scaling an agency in today’s digital landscape.
Key Takeaways:
- Why doing the unscalable things—like personalized client interaction—leads to growth
- How to balance hands-on service with automation through GoHighLevel
- Tips for improving client retention and satisfaction with high-touch strategies
- Real-world examples of how this approach has helped Keaton scale his agency
- If you’re looking to grow your agency while maintaining a personal touch with clients, don’t miss this conversation with Keaton Walker as he explains how the unscalable can be the key to scaling success!